Breakthru Beverage Group expanded its relationship with Dogfish Head Craft Brewery and now distributes 60 Minute IPA and other offerings in Illinois.
BBG has a long-standing relationship with the brewery and was Dogfish Head’s first U.S. distributor in its home state of Delaware. In addition to Delaware and now Illinois, BBG represents Dogfish Head’s craft beers in Minnesota and Colorado as well.
Breakthru has a distribution center in New Castle.
Danny Wirtz, vice-chairman of Breakthru Beverage Group stated, “We are thrilled to extend our partnership with the Dogfish Head team and proud to represent their innovative portfolio of off-centered beer that reflects the care and quality of their brewing methods and their incredible company spirit.”
“We’re excited about teaming up with longtime partner, Breakthru Beverage Group, a family-owned company that shares the same commitment to quality, world-class execution, community enrichment and teamwork as we do at Dogfish Head,” said Sam Calagione, CEO and founder of Dogfish Head Craft Brewery. “Breakthru has an incredible track record for creative brand building in competitive markets in many different states and we feel confident that their strong infrastructure and dynamic marketing strategies will support our extensive beer portfolio and retail sales team throughout Illinois.”
The availability of Dogfish Head’s entire portfolio will be uninterrupted throughout the state of Illinois, a release stated.
Heavily populated Illinois is a key state for Dogfish, which is seeing double-digit gains. All Dogfish Head beer comes out of its brewery in Milton, Sussex County.
