Jaffe PR, was selected by PR News as a Platinum PR Awards finalist in the category of “Media Relations” for its work associated with the office move announcement of law firm Young Conaway Stargatt & Taylor LLP, Wilmington.
The creative campaign included national coverage in Reuters and MarketWatch, centered around Young Conway’s move from a traditional office building to a former courthouse on Rodney Square in the heart of Wilmington.
To create interest, Jaffe PR decided to tell the story of the restoration by leveraging an assortment of multimedia, from videos, electronic invitations and custom artwork to classic children’s toys, including a retro View-Master viewer and Etch-A-Sketch.
