A gift shop in neighboring New London, PA, will add a location at the former Heart and Home gift shop on Main Street in Newark.
Rooted features gifts, home décor, fresh flowers, and food products created and made by local artisans.
Owners will keep the New London store housed in a historic building in that community.
Rooted’s plans are another piece of good news for Newark’s Main Street, which struggled with a major reconstruction project that made access more difficult, followed by the coronavirus pandemic that led to sharply reduced operations at the University of Delaware.
Main Street has also struggled to retain retailers, with the business mix shifting toward student-oriented food spots.
With the end of the Covid-19 pandemic, Main Street has seen other positive developments that include opening a small French cafe and plans for an upscale restaurant at the former location of Irish-themed pub restaurants.