Fortegra an international specialty insurer and subsidiary of Tiptree Inc. announced a new partnership with Horn Entrepreneurship, a student development initiative at the University of Delaware.
Fortegra is based in Jacksonville, FL.
During the weekend of March 1–3, Fortegra staff offered industry expertise and support at Horn’s Innovation Sprint, a case competition featuring a business challenge relating to a corporate acquisition.
The challenge asked students to analyze a business problem, employ product positioning, marketing strategies, and customer service tactics, and work to recommend a solution.
Student teams presented their conclusions to a panel of judges, including Fortegra CFOs past and present, investment bankers, and board members.
Events like the Innovation Sprint and other Horn challenges help prepare participating students to adapt, thrive, and lead in future management roles.
“When these young entrepreneurs start their own company one day, some may encounter an acquisition opportunity. This challenge offered a real-world scenario that provided guidelines for how to build an acquisition strategy,” said Scott McLaren, CMO and executive VP at Fortegra. “Not only is this partnership terrific for Fortegra, but it also presents an opportunity for UD students to Experience More in an educational setting.”