Swim with the Sharks start-up finalists selected


A group of entrepreneurs presented to a team of judges last week in the preliminary pitches for the Emerging Enterprise Center’s Annual Swim with the Sharks  competition. A total of 12 companies pitched before the final three were chosen.

The  three companies will compete for more than $16,000 in cash and services in front of a live audience on September  28 at the Grand Opera House on Market Street in Wilmington.

The Grand Prize represents a combination of partnerships with New Castle County Government and the NCC Innovates Program, as well as entrepreneurial service providers and sponsors.


D150 Fueling, LLC is an on-site fueling and fuel marketing company for commercial fleets that offers Ultra-Low-Sulfur Diesel, Biodiesel and Off-Road Diesel. Coupled with FuelCloud software, D150 Fueling offers a fueling program tailored to an individual fleet’s need that saves time, money and emissions. With contracts in hand, D150 Fueling is in full launch mode and ready to expand its market, a release staed. 

SAS Nanotechnologies, LLC has developed a proprietary, patent pending anticorrosive coating technology that not only prevents corrosion but also heals and protects metals from corrosion in the case of surface scratch/damage. Growing out of  research, the technology was recently awarded an NSF SBIR grant to further develop the technology and is already in conversations with potential strategic partners for technology testing and licensing.

SmartKidzClub, Inc. is an  EdTech platform that creates original, currently relevant and unique educational content that is designed to interact and engage with the large and growing majority of the new generation of children ages 1-11 that is using, and has access to mobile devices.

All 12 applicants submitted a five page business canvas and were invited to present a preliminary pitch before a panel of judges. Each applicant was judged based on a combined score of

both their written application and verbal pitch. Judging criteria included business feasibility, understanding of market need and opportunity, clear articulation of value proposition, go-to-market strategy and soft skills.

The  finalists will make their  pitches  before a live audience and a new panel of judges at the Swim with the Sharks Luncheon to be held at the Grand Opera House (Studio 1) in Market Street, Wilmington.

The winner will be selected based on a combined judge/audience vote (85%/15%).

  • The applicants – who have been invited to showcase their business at the event with a small table – included:
    · 360VR Technology
    · Body Wisdom Wellness
    · Craft Beverage Services
    · Culture Crush
    · Elev8 My Life
    · Mail Express Services
    · Mamaste Doula & Birth Services
    · My MedChoices
    · Vegan Healthy

The Emerging Enterprise Center is an initiative of the New Castle County Chamber of Commerce and New Castle County Economic Development Council. 

Since its inception in 2008, the Emerging Enterprise Center has assisted 42 businesses. The  businesses have generated over $62 million in revenue and employed 200 people while in the program, a release stated.