Herr’s has gotten together with Chickie’s & Pete’s on a kettle corn offering.
The offering came after the restaurant chain served up kettle corn dusted with its crab seasoning and sold it at Penn’s Landing and Wildwood Boardwalk.
Chickie’s & Petes gained fame in South Philadelphia by using the seasoning on its Crabfries, which also come with a side of cheese sauce. Chickie’s & Pete’s has nearly 20 locations, but to date has not expanded to Delaware.
The results led Herr’s to partner with the chain to turn the snack into its new Chickie’s & Pete’s Sweet and Crabby Kettle Corn.
“There are very few flavors that are as iconic to a region as Crabfries seasoning is to Philadelphia,” said Herr’s CEO Ed Herr. “So, when the guys at Chickie’s & Pete’s told us about the flavor and how popular it was, I knew right away that it was something we needed to team up to create.”
The flavor marks the second partnership between Herr’s and Chickie’s & Pete’s. The duo also teamed up in 2016 to create Chickie’s & Pete’s Famous Crabfries Potato Chips.
“I’ve always loved finger foods. My favorite is Crabfries, but one of my other favorites has always been kettle corn. It’s hard to walk down a boardwalk or at a fair or festival without buying some,” said Chickie’s & Pete’s co-founder Pete Ciarrocchi. “And with the popularity of salted caramel in recent years, I thought how delicious it would be to combine sweet kettle corn with a savory and spicy dusting of our Crabfries seasoning.”
According to Ciarrocchi, Herr’s “nailed it” when it came to recreating the flavor of the initial batch of the sweet and crabby offering.
Chickie’s & Pete’s Sweet and Crabby Kettle Corn is available in 3-ounce bags at Wawa, Acme, Giant Foods and Weis Markets locations in the area.
